We’ve got some more financial results from WWE‘s fourth quarter 2010 earnings report released on Thursday morning:
– WWE‘s revenue from live events decreased by 9 percent compared to the same quarter last year. Live events took in $26.6 million, down form $29.2 million in Q4 2009.
– Average attendance of live events in North America decreased 15 percent to approximately 5,600 fans. The average ticket price was up nearly $4 per ticket, which helped offset the revenue impact from decreased attendance.
– While WWE has been relying on international tours to boost overall live event revenue in recent years, international live events revenue was down by 12 percent during fiscal 2010 compared to the previous year. Attendance dropped to 7,500 from 8,500 in 2009.
— Following the announcement of WWE‘s Fourth Quarter 2010 financial results, the company’s stock did not take too bad of a hit. The stock price took a major dive on January 20th after it was announced that today’s results would not meet analysts expectations, but the stock is down less than 1% on Thursday morning now that the actual numbers have been made public.