Not content with his placement as the highest-paid actor in the history of Forbes’ Celebrity 100 list, Dwayne “The Rock” Johnson continues to be the hardest working man in Hollywood.
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🙏🏾 I work extremely hard but never anticipated (in my wildest dreams) I’d become the highest paid actor in Forbes’ history. I don’t have a Harvard MBA, but my business philosophy and acumen has been sharpened over time and thru failure. My goal when I was wrestling in flea markets for $40bucks per match (well before the bright lights of the @wwe) is still the exact same goal I have today – ALWAYS put my AUDIENCE FIRST. I have one boss – the world. Send you home happy, and I’ve done my job. I’m the dude who started w/ $7bucks. I’m grateful to the bone and hungry to the core. #MakingForbesHistory #AudienceFirstPhilosophy #FleaMarketDreams #HardestWorkerInTheRoom
Dwayne Johnson has partnered with Under Armour, releasing a new range that debuted today.
Entitled “Project Rock,” the collection is officially described by Johnson via the Under Armour website as, “[…] a movement of people willing to put in the work. What we work for is what we become. Finding strength in the struggle. Joy in the grind. Excitement in the challenge. Always recognizing that the project of ‘you’ is never finished. Because there is always more work to do. And together with Under Armour, we’ve designed this gear to work just as hard as you do.”
The Rock tweeted out this morning to his 12.9 million followers, mentioning that this was the “most anticipated collection of 2018.” He would go on to call the collaboration the “#AllDayHustleCollection,” before telling his fans to “Stay strong. Train hard. Enjoy the gear.”
His words accompanied a hype video for the product launch, which you can watch below:
Most anticipated collection of 2018..
My NEW @underarmour #AllDayHustleCollection DROPS NOW – https://t.co/qsnshjPwjh
Stay strong. Train hard.
Enjoy the gear. #AllDayHustleCollection#ProjectRock#UnderArmour #BuildTheBelief pic.twitter.com/VIsm5eJPvO
— Dwayne Johnson (@TheRock) September 20, 2018
You can view the entire “Project Rock” range here.
What do you think? Will you be embracing the “All Day Hustle” collection?