WWE has filed to trademark ‘SuperBrawl,’ a classic name originally used by World Championship Wrestling (WCW). The trademark, filed with the US Patent & Trademark Office on on July 22, 2025, covers entertainment services related to broadcasting wrestling events and information across multiple media platforms.
This filing has sparked fan speculation about the return of iconic WCW events. Historically, ‘SuperBrawl’ was a major WCW pay-per-view event from 1991 to 2001. This move is part of WWE’s pattern of reviving classic WCW names for current programming, as seen with events like ‘WarGames’ and ‘The Great American Bash.’
Background Context
WWE has filed trademarks for approximately 30+ former WCW and ECW event names, with the bulk of filings occurring in late 2019 and continuing through 2025 as part of their strategy to secure intellectual property rights to prevent competitors from using these legacy wrestling brand names.
This trademark filing spree began after AEW produced a ‘Bash at the Beach’ special edition of Dynamite in January 2020, prompting WWE to move to trademark all dormant WCW and ECW pay-per-view trademarks to prevent their rivals from capitalizing on the events’ respective legacies. It’s believed WWE struck a deal with Cody Rhodes to gain ownership of these trademarks, in return Cody was allowed to use the Cody Rhodes name.
WWE Trademark Filings for Former WCW Event Names
Major WCW Pay-Per-View Events:
- Halloween Havoc – WCW’s October tradition
- Bash at the Beach – Originally trademarked by Cody Rhodes, later acquired by WWE through a deal
- SuperBrawl – Recently trademarked by WWE in 2024
- Starrcade – Used by WWE for live events
- The Great American Bash – Previously used by WWE as a pay-per-view
- Slamboree
- BattleBowl
- Bunkhouse Stampede
- Fall Brawl
December 2019 Mass Filing – WCW Events:
WWE filed trademarks for the following WCW events on December 6, 2019:
- World War 3
- Chi-Town Rumble
- Sin
- Souled Out
- New Blood Rising
- Hog Wild
- Capital Combat
- Road Wild
- Greed
- Uncensored
- Spring Stampede
- Mayhem
- Beach Blast
February 2025 Recent Filings:
WWE filed trademarks for two WCW PPVs in February 2025:
- SuperBrawl
- Uncensored
WWE Trademark Filings for Former ECW Event Names
December 2019 Mass Filing – ECW Events:
WWE also filed trademarks for these ECW events on December 6, 2019:
- Living Dangerously
- Heat Wave
- Anarchy Rulz
- Hardcore Heaven
- Massacre on 34th Street
November 2019 ECW Filings:
WWE applied for trademarks on original ECW events in November 2019:
- Barely Legal – ECW’s first PPV event (April 1997)
- CyberSlam – Annual ECW event held in Philadelphia (1996-2000)
Additional WWE Trademark Filings:
WCW-Related Brands:
WWE has also filed trademarks for:
- WCW Monday Nitro
- World Championship Wrestling
- nWo logo
Special Match Concepts:
- The Match Beyond (reference to WarGames)
- WarGames (successfully secured by WWE)