Notes On WWE Rehiring Bruce Prichard

Bruce Prichard
Bruce Prichard

As we announced recently, WWE has rehired former employee and personality Bruce Prichard. The company has brought back the former ‘Brother Love’ for a role in the creative team.

According to Wrestling Observer Radio, Prichard has been travelling with WWE and working as a backstage consultant since January. It is being reported that Prichard’s new deal to advance him to a top creative position was finalised as soon as this past Friday.

Apparently the idea to bring Prichard back as a full time employee was first mentioned last week. This was instantly well received backstage and the idea gained traction leading to the new signing. Prichard will apparently be Vince McMahon’s ‘right hand man’ and a “very key guy” in the WWE creative team.

This evening’s RAW show will be the first with Prichard in his new role working directly alongside Vince McMahon. Already advertised for tonight’s RAW is Ric Flair’s 70th Birthday Celebration. Former WWE Universal Champion Roman Reigns will also be making his return to Monday Night RAW.

Several new hirings have been made backstage for WWE over the past few months. These include Steve Corino, “Hurricane” Shane Helms, Sonjay Dutt, Shawn Daivari, “Abyss” Chris Parks and WWE Hall of Famer Jeff Jarrett.