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JR Blog: Ted DiBiase's Ear, SvR2010, WrestleMania in Miami

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Jim Ross has updated his blog at JRsBarBQ.com. Some highlights:

Ted DiBiase’s Ear: “The ear controversy. What’s up with Ted DiBiase’s nasty looking ear? From what I was told the ear got infected for some unknown reason and when young Ted went to get it checked out the doctor discovered that DiBiase had tubes inserted in his ears as a child and they were never removed! However, if you are operating some of the dubious wrestling websites that exist in cyberspace feel free to make up what you choose regarding this matter much like you have about my professional future.”

SmackDown vs. Raw 2010 Roster: “If you are wondering why some WWE Superstars are on the Smackdown vs Raw 2010 video game and others aren’t it’s because this particular decision has to be made long in advance and several months ago the point of no return and going with what was there came and went. I had the same issues when I was the head of Talent Relations and made those decisions. One is damned if they do and damned if they don’t when one has to work with such long lead times. This matter will never be resolved in my view and there will always be some wrestlers who make the game that don’t deserve to and some that are left off that deserve to be included.”

WrestleMania in Miami?: “I read where Miami, Florida is interested in hosting Wrestlemania in 2011 or 2012. I assume many cities are in the bidding process as ‘Mania brings in big money to the host city. However, if the trend is to go into stadiums for Wrestlemania events, how does one address the issue of rain especially with South Florida’s lovely but rainy, at times, climate. No, I did not forget WM24 in Orlando but that was a hold one’s breath deal as it related to the weather and how to deal with rain not only for the talents but for the many  fans who traveled thousands of miles and paid healthy dollars to attend the show. Don’t get me wrong, I love visiting Miami (well, last January wasn’t so great when the Tim Tebow Gators trounced my Sooners) and have for years but it would seem to me, and no one has asked me to offer this opinion, that cities with domed stadiums would have the greatest chance of hosting the event.

JR Blog: Ted DiBiase’s Ear, SvR2010, WrestleMania in Miami

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Jim Ross has updated his blog at JRsBarBQ.com. Some highlights:

Ted DiBiase’s Ear: “The ear controversy. What’s up with Ted DiBiase’s nasty looking ear? From what I was told the ear got infected for some unknown reason and when young Ted went to get it checked out the doctor discovered that DiBiase had tubes inserted in his ears as a child and they were never removed! However, if you are operating some of the dubious wrestling websites that exist in cyberspace feel free to make up what you choose regarding this matter much like you have about my professional future.”

SmackDown vs. Raw 2010 Roster: “If you are wondering why some WWE Superstars are on the Smackdown vs Raw 2010 video game and others aren’t it’s because this particular decision has to be made long in advance and several months ago the point of no return and going with what was there came and went. I had the same issues when I was the head of Talent Relations and made those decisions. One is damned if they do and damned if they don’t when one has to work with such long lead times. This matter will never be resolved in my view and there will always be some wrestlers who make the game that don’t deserve to and some that are left off that deserve to be included.”

WrestleMania in Miami?: “I read where Miami, Florida is interested in hosting Wrestlemania in 2011 or 2012. I assume many cities are in the bidding process as ‘Mania brings in big money to the host city. However, if the trend is to go into stadiums for Wrestlemania events, how does one address the issue of rain especially with South Florida’s lovely but rainy, at times, climate. No, I did not forget WM24 in Orlando but that was a hold one’s breath deal as it related to the weather and how to deal with rain not only for the talents but for the many  fans who traveled thousands of miles and paid healthy dollars to attend the show. Don’t get me wrong, I love visiting Miami (well, last January wasn’t so great when the Tim Tebow Gators trounced my Sooners) and have for years but it would seem to me, and no one has asked me to offer this opinion, that cities with domed stadiums would have the greatest chance of hosting the event.

Mike Adamle Talks About His Time In WWE & More

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Monday Night Mayhem radio with Mike Adamle
Hosts: Big Mosh, Blade, Todd Vincent
Available at MondayNightMayhem.com.

Blade started things off by asking one of the most-frequently asked questions from the members of The Mayhem Nation, which goes back to Mike’s first night with World Wrestling Entertainment, at The 2008 WWE Royal Rumble at Madison Square Garden. Just who is “Jeff Harvey?” Adamle wished to inform The Mayhem’s listening audience and wrestling fans across the globe the simple truth that he does indeed know that it is “Jeff Hardy” and not “Jeff Harvey.”

Mike was very candid about his debut with the company at “The World’s Most-Famous Arena,” and looks back on the night with as a learning experience. “You’re exactly right about that. I have no excuse except to say that was my first night I was on the air, and I have a good friend Mike Harvey, and I was talking to him prior to that…and thus, the maloprompt. But then there were a lot of maloprompts after that…

As many fans of the WWE product are already aware of, Adamle left World Wrestling Entertainment after just one year, one that unfortunately saw more disappointment than critical success. Many hardcore fans of professional wrestling and sports-entertainment did not take him seriously, and even some talent took him to task…sometimes on the air. Was Adamle’s departure mutual, or was it more one-sided, whether it be him or the WWE?

“I think it was a matter of them seeing my career as far as it could go with WWE. I wasn’t quite sure what they brought me in for. I know that JR (Jim Ross) was an icon for the WWE and an icon in broadcasting professional wrestling over the years, and I heard through the grapevine that he was getting older and they wanted a young guy, but I wasn’t quite sure that exactly was it. They then put on ECW. Covering play-by-play for professional wrestling is a completely different animal than getting ready for a college sports broadcast.

“I had asked them once they had decided that’s what they wanted me to do is for my sake send me down to Tampa (Florida Championship Wrestling), and let me call matches till I’m blue in the face, until it rolled off my tongue. It didn’t, and I suffered a little bit, I’ll be honest, on the air, and I got a lot of criticism from ECW fans, but you take it in stride. And eventually by just being man enough to get all the boos, they start liking you, and I think Vince (McMahon) took advantage of this guy who’s a ‘bumblehead’ so they made me the ‘bumblehead of ECW,’ and a guy who was prone to make mistakes, and I went along with the gag.”

“The Chairman Of The Board” Todd Vincent asked Mike if Vince McMahon or those in the back fed him wrong lines in his headset (as has been reported over the years with Taz and Mick Foley) to increase the “bumblehead character” that they portrayed as Adamle.

“They tried to feed you lines, and I kinda went along with it. I actually liked it (playing the lovable dunderhead) and I grew to enjoy the ECW people. A couple of times they had me walk off, which was not my idea. The first time I walked off, left Taz in a lurch, and the following week, I came out made an apology and said that I couldn’t stand off the heckling that was going on behind me. And I actually got accepted, the responses for me kinda changed, and I went from kinda a heel to a babyface announcer.

“Just the whole experience, I wish I had to do it again because now I know some things about how it all works and I’m not sure I’ll ever get another chance but I got nothing but great things and memories from the WWE.” The big question: Would he want another chance to go back? “I’d go in a heartbeat. If you’re any kind of athlete, you’ve been knocked down not once, not twice but hundreds of times and you get out of the game when you don’t want to get off the canvas anymore. So I got knocked down to the canvas a couple of times, but I wanna get up, and I’ll too throw a few punches again. My greatest regret is that I was never able to get in the ring. I wanted to be chokeslammed a couple of times.”

Adamle took over for the beloved Joey Styles on ECW, and he had mixed feelings about taking the role that first defined him in the WWE.

“One of the guys that befriended me right away was Joey Styles, and I knew who he was, and I knew he liked doing play-by-play. I don’t think he particularly cared to go into the dot.com business for WWE, but being the consummate professional did exactly that.”

Mike said he was fortunate enough to be placed in the roles that he was (from an announcing perspective) that he felt comfortable with and based on the relationships that he had formed with both JR and Joey.

The man behind the majority of ECW’s success, Paul Heyman, wrote an article last April about Adamle in The UK Sun, with Mike having the chance to read the finished product. In discussing the contents of the article, Mosh called the piece “interesting,” but Adamle had his own words.

“Interesting is not quite the word. Inflammatory was, it was a degradation kind of article. And he was right, he is entitled to his opinion. I always wanted to talk to him in person just to tell him a lot of the things that he said, are right on. So I have no problem with him…I have no problem with the criticism that I received. I think much of it was warranted. But what Paul had to say was right on. I know that he and Vince parted in a very acrimonious way. A lot of it was because he (Paul) was not in the mainstream anymore. But with that being said, I respect him greatly, and people are entitled to their opinions.”

Throughout the past several months, Monday Night Raw has been seeing much critical success from bringing aboard the idea and concept of a “Guest Hosts for their program on a weekly basis. Speculation was rampant leading into last Monday night’s Raw (at The Allstate Arena outside of Chicago) that Mike’s name was debated as a candidate for the spot, which ended up being given to the long-time host of “The Price Is Right,” Bob Barker. Adamle was asked about the rumors, if they were true, and if he has been approached to host a future edition of Raw.

“I’m always ready for anything that may happen. I wasn’t contacted for the last week’s show. Do I expect to contacted? I have no idea but if it happened, I would love it.”

Former WWE/ECW Superstar, Colin Delaney, called into The Mayhem Line to give his best wishes to Mike, in addition to giving his thoughts about Mike’s tenure in the WWE. “I always thought that Mike was thrown into an awkward position, and everyone just immediately, like in most things in wrestling, when you do well, they’re so-so to praise you but when you do wrong, they’re immediate to jump on you and jump down your throat. I always thought your announcing skills were top notch. Some of the information, whether they gave it to you or information you had, was a little off, but that’s things they could fix up. As an announcer, I thought you were great. You took a lot of unnecessary flack for a lot of things that might not have necessarily been your fault.”
So much more is contained in this near hour-long exclusive interview with Mike Adamle, including his uncensored comments on what he would do if given another opportunity with the WWE (and if that does not come to fruition, why he would consider being a part of TNA Wrestling), why his role as RAW General Manager did not last as long as he hoped (and what some of the potential ideas were for him in the final chapter of his WWE run), why his debut @ MSG was more intimidating than having to replace Joey Styles, why he wanted to take a page out of Jonathan Coachman’s book and actually get into the WWE squared circle, why he classifies wrestling fans as the most-knowledgeable of all fans out there, his takes on memories of watching professional wrestling live as a child in Cleveland, his thoughts on the opening weekend of the NFL’s 2009 season, as well an “American Gladiators” reunion live on The Mayhem airwaves, featuring Dan “Nitro” Clark and Raye “Zap” Hollitt. Remember Mayhem Nation, all-new “American Gladiators (The Original Series): The Battle Begins” DVD is now available! Log onto www.ShoutFactory.com for more information on this exciting DVD, including how you can purchase your very own copy and make it part of your DVD library!

Monday Night Mayhem returns live next Monday night, beginning @ 8PM ET/7PM CT, as WWE Hall Of Famer/former WWE Champion, Bret “Hitman” Hart will join the program to discuss his forthcoming appearances for Ring Of Honor next weekend (in Boston, MA and New York City), if he potentially sees himself taking over the role left behind by “The Nature Boy” Ric Flair in ROH, and his thoughts on the “screwjob” ending of the Breaking Point PPV in Montreal from last weekend. In addition, the current Ring Of Honor World Heavyweight Champion, Austin Aries, will step into The Mayhem’s squared circle to discuss his reign as ROH Champion, the remaining dates lined up in the company’s “Final Countdown ’09,” the departures of “The American Dragon” Bryan Danielson and Nigel McGuinness (and their futures in the WWE), and so much more.

Mike Adamle Talks About His Time In WWE & More

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Monday Night Mayhem radio with Mike Adamle
Hosts: Big Mosh, Blade, Todd Vincent
Available at MondayNightMayhem.com.

Blade started things off by asking one of the most-frequently asked questions from the members of The Mayhem Nation, which goes back to Mike’s first night with World Wrestling Entertainment, at The 2008 WWE Royal Rumble at Madison Square Garden. Just who is “Jeff Harvey?” Adamle wished to inform The Mayhem’s listening audience and wrestling fans across the globe the simple truth that he does indeed know that it is “Jeff Hardy” and not “Jeff Harvey.”

Mike was very candid about his debut with the company at “The World’s Most-Famous Arena,” and looks back on the night with as a learning experience. “You’re exactly right about that. I have no excuse except to say that was my first night I was on the air, and I have a good friend Mike Harvey, and I was talking to him prior to that…and thus, the maloprompt. But then there were a lot of maloprompts after that…

As many fans of the WWE product are already aware of, Adamle left World Wrestling Entertainment after just one year, one that unfortunately saw more disappointment than critical success. Many hardcore fans of professional wrestling and sports-entertainment did not take him seriously, and even some talent took him to task…sometimes on the air. Was Adamle’s departure mutual, or was it more one-sided, whether it be him or the WWE?

“I think it was a matter of them seeing my career as far as it could go with WWE. I wasn’t quite sure what they brought me in for. I know that JR (Jim Ross) was an icon for the WWE and an icon in broadcasting professional wrestling over the years, and I heard through the grapevine that he was getting older and they wanted a young guy, but I wasn’t quite sure that exactly was it. They then put on ECW. Covering play-by-play for professional wrestling is a completely different animal than getting ready for a college sports broadcast.

“I had asked them once they had decided that’s what they wanted me to do is for my sake send me down to Tampa (Florida Championship Wrestling), and let me call matches till I’m blue in the face, until it rolled off my tongue. It didn’t, and I suffered a little bit, I’ll be honest, on the air, and I got a lot of criticism from ECW fans, but you take it in stride. And eventually by just being man enough to get all the boos, they start liking you, and I think Vince (McMahon) took advantage of this guy who’s a ‘bumblehead’ so they made me the ‘bumblehead of ECW,’ and a guy who was prone to make mistakes, and I went along with the gag.”

“The Chairman Of The Board” Todd Vincent asked Mike if Vince McMahon or those in the back fed him wrong lines in his headset (as has been reported over the years with Taz and Mick Foley) to increase the “bumblehead character” that they portrayed as Adamle.

“They tried to feed you lines, and I kinda went along with it. I actually liked it (playing the lovable dunderhead) and I grew to enjoy the ECW people. A couple of times they had me walk off, which was not my idea. The first time I walked off, left Taz in a lurch, and the following week, I came out made an apology and said that I couldn’t stand off the heckling that was going on behind me. And I actually got accepted, the responses for me kinda changed, and I went from kinda a heel to a babyface announcer.

“Just the whole experience, I wish I had to do it again because now I know some things about how it all works and I’m not sure I’ll ever get another chance but I got nothing but great things and memories from the WWE.” The big question: Would he want another chance to go back? “I’d go in a heartbeat. If you’re any kind of athlete, you’ve been knocked down not once, not twice but hundreds of times and you get out of the game when you don’t want to get off the canvas anymore. So I got knocked down to the canvas a couple of times, but I wanna get up, and I’ll too throw a few punches again. My greatest regret is that I was never able to get in the ring. I wanted to be chokeslammed a couple of times.”

Adamle took over for the beloved Joey Styles on ECW, and he had mixed feelings about taking the role that first defined him in the WWE.

“One of the guys that befriended me right away was Joey Styles, and I knew who he was, and I knew he liked doing play-by-play. I don’t think he particularly cared to go into the dot.com business for WWE, but being the consummate professional did exactly that.”

Mike said he was fortunate enough to be placed in the roles that he was (from an announcing perspective) that he felt comfortable with and based on the relationships that he had formed with both JR and Joey.

The man behind the majority of ECW’s success, Paul Heyman, wrote an article last April about Adamle in The UK Sun, with Mike having the chance to read the finished product. In discussing the contents of the article, Mosh called the piece “interesting,” but Adamle had his own words.

“Interesting is not quite the word. Inflammatory was, it was a degradation kind of article. And he was right, he is entitled to his opinion. I always wanted to talk to him in person just to tell him a lot of the things that he said, are right on. So I have no problem with him…I have no problem with the criticism that I received. I think much of it was warranted. But what Paul had to say was right on. I know that he and Vince parted in a very acrimonious way. A lot of it was because he (Paul) was not in the mainstream anymore. But with that being said, I respect him greatly, and people are entitled to their opinions.”

Throughout the past several months, Monday Night Raw has been seeing much critical success from bringing aboard the idea and concept of a “Guest Hosts for their program on a weekly basis. Speculation was rampant leading into last Monday night’s Raw (at The Allstate Arena outside of Chicago) that Mike’s name was debated as a candidate for the spot, which ended up being given to the long-time host of “The Price Is Right,” Bob Barker. Adamle was asked about the rumors, if they were true, and if he has been approached to host a future edition of Raw.

“I’m always ready for anything that may happen. I wasn’t contacted for the last week’s show. Do I expect to contacted? I have no idea but if it happened, I would love it.”

Former WWE/ECW Superstar, Colin Delaney, called into The Mayhem Line to give his best wishes to Mike, in addition to giving his thoughts about Mike’s tenure in the WWE. “I always thought that Mike was thrown into an awkward position, and everyone just immediately, like in most things in wrestling, when you do well, they’re so-so to praise you but when you do wrong, they’re immediate to jump on you and jump down your throat. I always thought your announcing skills were top notch. Some of the information, whether they gave it to you or information you had, was a little off, but that’s things they could fix up. As an announcer, I thought you were great. You took a lot of unnecessary flack for a lot of things that might not have necessarily been your fault.”
So much more is contained in this near hour-long exclusive interview with Mike Adamle, including his uncensored comments on what he would do if given another opportunity with the WWE (and if that does not come to fruition, why he would consider being a part of TNA Wrestling), why his role as RAW General Manager did not last as long as he hoped (and what some of the potential ideas were for him in the final chapter of his WWE run), why his debut @ MSG was more intimidating than having to replace Joey Styles, why he wanted to take a page out of Jonathan Coachman’s book and actually get into the WWE squared circle, why he classifies wrestling fans as the most-knowledgeable of all fans out there, his takes on memories of watching professional wrestling live as a child in Cleveland, his thoughts on the opening weekend of the NFL’s 2009 season, as well an “American Gladiators” reunion live on The Mayhem airwaves, featuring Dan “Nitro” Clark and Raye “Zap” Hollitt. Remember Mayhem Nation, all-new “American Gladiators (The Original Series): The Battle Begins” DVD is now available! Log onto www.ShoutFactory.com for more information on this exciting DVD, including how you can purchase your very own copy and make it part of your DVD library!

Monday Night Mayhem returns live next Monday night, beginning @ 8PM ET/7PM CT, as WWE Hall Of Famer/former WWE Champion, Bret “Hitman” Hart will join the program to discuss his forthcoming appearances for Ring Of Honor next weekend (in Boston, MA and New York City), if he potentially sees himself taking over the role left behind by “The Nature Boy” Ric Flair in ROH, and his thoughts on the “screwjob” ending of the Breaking Point PPV in Montreal from last weekend. In addition, the current Ring Of Honor World Heavyweight Champion, Austin Aries, will step into The Mayhem’s squared circle to discuss his reign as ROH Champion, the remaining dates lined up in the company’s “Final Countdown ’09,” the departures of “The American Dragon” Bryan Danielson and Nigel McGuinness (and their futures in the WWE), and so much more.

Ric Flair Confirms He Is Coming Out Of Retirement

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Hulk Hogan appeared onthe “Grill Team” radio show (based out of Sydney, Australia) on Friday morning to promote the upcoming Hulkamania: Let The Battle Begin tour.  Hogan was in the studio promoting the tour when the hosts announced there was a “surprise” caller on the line: fellow WWE Hall of Famer Ric Flair.

After some back and forth between the two legends, Hogan issued the challenge to Flair to end his retirement and face him on the tour. Hogan said, “You put your name on the dotted line and we’ll have the epic battle. Ric Flair, I’m throwing out the challenge to you, brother. Do you accept?” Without hesitation, the Nature Boy responded, “Ric Flair accepts on the grandest level of all. Australia in search of a real legend, Ric Flair is on his way!”

Hogan later joked with the hosts, “I’ll need your attorneys to put the deal together because I’m flat broke till I get the advance from the promoters!”

Trish Stratus Launching Yoga Video Game For Nintendo Wii

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Trish Stratus is about to go digital. The former WWE diva is partnering with Frima Studios for the development of Stratusphere, a new Nintendo Wii yoga video game that will utilize the Wii balance board and other new and innovative Wii peripheral devices.

Frima sent out the following this week:

‘Stratusphere’ (Wii) Announced

Trish Stratus, former professional wrestling champion (WWE) and fitness model was at Frima Studio’s office along with to announce the development of Stratusphere, a new Wii game in which she will be starring. Using the Wii balance board and other new and innovative Wii peripheral devices, the diva will be coaching the players along in a complete and tough routine in a Zen 3D background.

“We wanted to present yoga as a real workout and not only as a method of relaxing. Combining Trish Stratus as a personal coach, coupled with her yoga experience, players will have to work through challenging routines to get results!  Isn’t that what working out is all about?” concludes Frima’s CEO, Steve Couture.

Produced entirely in Frima’s Studios, with collaboration from Roundhouse Interactive’s President Michael Montanaro, the game will feature several video segments and take approximately six months of development. With major publishers showing interest, Frima is yet to make a choice and still open to new offers as development is slated to start in a few weeks.

North Carolina Lottery Announces Ric Flair Scratch-Off Game

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The North Carolina Lottery issued the following press release today announcing the creation of a new Ric Flair-inspired state Lottery game:

NC Education Lottery and World-Renowned Pro Wrestler Ric Flair to Unveil “Wooooooo!” Ticket

RALEIGH- Ric Flair has teamed up with the North Carolina Education Lottery (NCEL) and will unveil a new instant scratch-off ticket at an event at Lowe’s Motor Speedway zMAX Dragway. The event will take place at 2:00 p.m., Friday, Sept. 18 at the NCEL’s booth at the NHRA Carolina Nationals.

Tom Shaheen, NCEL executive director, and Flair will be available to talk about the “Wooooooo!” scratch-off ticket and why this partnership is so important to Flair and the NCEL.

Who: NCEL and Ric Flair

What: Unveiling of “Wooooooo!” scratch-off ticket

When: Friday, Sept. 18 at  2:00 p.m.

Where: NCEL booth,   Sponsors’ row (John Force Grandstand),  zMAX Dragway.  (Rain location is zMAXDragway Media Center)

WWE's "RAW" Trademark In Jeopardy?

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The following press release was issued today:

Muscle Flex to Seek All Infringement Damages Against World Wrestling Entertainment (WWE) After It Was Successful in Defending Its “In the Raw®” Trademark Against the WWE’s “Raw” Trademark

LOS ANGELES, CA–(Marketwire – September 17, 2009) – Muscle Flex Inc. (PINKSHEETS: MFLI) (www.MuscleFlexInc.com) has announced to investors that it will be seeking all infringement damages against the World Wrestling Entertainment for its unauthorized use of “Raw” in Canada which it has used without permission for over 10 years. Muscle Flex has accumulated significant evidence which it believes proves undeniably that the WWE procured the sale and distribution of “Raw” labeled products that infringed on the “In the Raw®” wares and services over a period of many years and continue to this day. In 2002, a Cease and Desist order was issued but was ignored by the WWE as they continued to sell “Raw” branded merchandise in Canada knowing that ‘In the Raw’ was a registered trademark.

In a press release dated July 20, 2009, Muscle Flex Inc. disclosed that it was in possession of WWE “Raw” labeled items that it believes directly infringe on its ‘In the Raw’ trademark. Items include: various CDs, VHS tapes and a number of apparel items. According to the WWE’s most recent reported financial quarter, combined sales of WWE’s consumer products and digital media business segments produced $40 million in global revenues. In previous quarters, these numbers were even higher.

The multi-year dispute between Muscle Flex’s “In the Raw” and WWE’s “Raw” trademark concluded in April of this year when Muscle Flex successfully defended its “In the Raw®” trademark against WWE “Raw” trademark application 1,153,018 in a final Federal Court appeal by the WWE. Previously, on June 18, 2008, the Canadian Intellectual Property Office (CIPO) Opposition Board issued its final decision with respect to the WWE Canadian trademark application for “RAW.” The ruling confirmed that certain wares listed in the RAW trademark application 1,153,018 were confusingly similar and thus lacked distinctiveness from the “In the Raw®” registered trademark.

“If someone steals your car and decides to drive it for 15 years knowing it was yours, how would you react?” commented Danny Alex, CEO of Muscle Flex Inc. “Now that the appeal process has concluded, Muscle Flex has begun the process to fully monetize all elements of its ‘In the Raw’ trademark including all infringement and potential damages caused by the WWE in its unauthorized use of ‘Raw’ in Canada. This has been a very long process and I fully intend to bring full and complete restitution to Muscle Flex shareholders… full stop.”

Danny Alex continued, “We are measuring the specific potential damages the WWE has caused over the years and the dilution of our ‘In the Raw’ brand in Canada as a result of WWE’s infringement. In 2002, we issued a Cease and Desist order that was ignored by the WWE as they continued to sell ‘Raw’ branded merchandise, and continue to do so in Canada, knowing that ‘In the Raw’ was and is a registered trademark in Canada and has been for many years prior.”

Muscle Flex Inc. is in the process of developing its first generation of “In the Raw” logo designs that will appear on all branded merchandise. Details of the Muscle Flex ‘In the Raw’ brand are expected to be released shortly.

For additional information regarding the “In the Raw®” trademark and details on the Federal Court and CIPO ruling, please visit our corporate website at www.MuscleFlexInc.com.

“Muscle Flex” is a Registered Trademark of Muscle Flex Inc.

“Muscle Flex” and “In the Raw” are Registered Trademarks of Muscle Flex Inc.

Muscle Flex Mission Statement
Muscle Flex Inc. is a company dedicated to providing the highest quality health, fitness and lifestyle products that enrich and provide unequivocal betterment for an individual both physically and emotionally. To this end, Muscle Flex strives to always keep respect and honesty in all it delivers to its customers and provide the highest regard on the value of each individual. Muscle Flex believes it is its fiduciary duty to help in assisting all individuals attain a healthier lifestyle who have been disadvantaged one way or another by circumstances that were not of their choosing or control.

About Muscle Flex Inc. (www.MuscleFlexInc.com)
Muscle Flex Inc. is a leading edge fitness, health and lifestyle company that develops exciting brands and new products to market using direct response TV advertising and infomercials as well as cutting edge brand and image marketing through the creation of television media content for network and cable television distribution.

This press release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 and is subject to the Safe Harbor created by those sections. This material contains statements about expected future events and/or financial results that are forward-looking in nature and subject to risks and uncertainties. Such forward-looking statements by definition involve risks, uncertainties and other factors, which may cause the actual results, performance or achievements of Muscle Flex Inc. to be materially different from the statements made herein

WWE’s “RAW” Trademark In Jeopardy?

0

The following press release was issued today:

Muscle Flex to Seek All Infringement Damages Against World Wrestling Entertainment (WWE) After It Was Successful in Defending Its “In the Raw®” Trademark Against the WWE’s “Raw” Trademark

LOS ANGELES, CA–(Marketwire – September 17, 2009) – Muscle Flex Inc. (PINKSHEETS: MFLI) (www.MuscleFlexInc.com) has announced to investors that it will be seeking all infringement damages against the World Wrestling Entertainment for its unauthorized use of “Raw” in Canada which it has used without permission for over 10 years. Muscle Flex has accumulated significant evidence which it believes proves undeniably that the WWE procured the sale and distribution of “Raw” labeled products that infringed on the “In the Raw®” wares and services over a period of many years and continue to this day. In 2002, a Cease and Desist order was issued but was ignored by the WWE as they continued to sell “Raw” branded merchandise in Canada knowing that ‘In the Raw’ was a registered trademark.

In a press release dated July 20, 2009, Muscle Flex Inc. disclosed that it was in possession of WWE “Raw” labeled items that it believes directly infringe on its ‘In the Raw’ trademark. Items include: various CDs, VHS tapes and a number of apparel items. According to the WWE’s most recent reported financial quarter, combined sales of WWE’s consumer products and digital media business segments produced $40 million in global revenues. In previous quarters, these numbers were even higher.

The multi-year dispute between Muscle Flex’s “In the Raw” and WWE’s “Raw” trademark concluded in April of this year when Muscle Flex successfully defended its “In the Raw®” trademark against WWE “Raw” trademark application 1,153,018 in a final Federal Court appeal by the WWE. Previously, on June 18, 2008, the Canadian Intellectual Property Office (CIPO) Opposition Board issued its final decision with respect to the WWE Canadian trademark application for “RAW.” The ruling confirmed that certain wares listed in the RAW trademark application 1,153,018 were confusingly similar and thus lacked distinctiveness from the “In the Raw®” registered trademark.

“If someone steals your car and decides to drive it for 15 years knowing it was yours, how would you react?” commented Danny Alex, CEO of Muscle Flex Inc. “Now that the appeal process has concluded, Muscle Flex has begun the process to fully monetize all elements of its ‘In the Raw’ trademark including all infringement and potential damages caused by the WWE in its unauthorized use of ‘Raw’ in Canada. This has been a very long process and I fully intend to bring full and complete restitution to Muscle Flex shareholders… full stop.”

Danny Alex continued, “We are measuring the specific potential damages the WWE has caused over the years and the dilution of our ‘In the Raw’ brand in Canada as a result of WWE’s infringement. In 2002, we issued a Cease and Desist order that was ignored by the WWE as they continued to sell ‘Raw’ branded merchandise, and continue to do so in Canada, knowing that ‘In the Raw’ was and is a registered trademark in Canada and has been for many years prior.”

Muscle Flex Inc. is in the process of developing its first generation of “In the Raw” logo designs that will appear on all branded merchandise. Details of the Muscle Flex ‘In the Raw’ brand are expected to be released shortly.

For additional information regarding the “In the Raw®” trademark and details on the Federal Court and CIPO ruling, please visit our corporate website at www.MuscleFlexInc.com.

“Muscle Flex” is a Registered Trademark of Muscle Flex Inc.

“Muscle Flex” and “In the Raw” are Registered Trademarks of Muscle Flex Inc.

Muscle Flex Mission Statement
Muscle Flex Inc. is a company dedicated to providing the highest quality health, fitness and lifestyle products that enrich and provide unequivocal betterment for an individual both physically and emotionally. To this end, Muscle Flex strives to always keep respect and honesty in all it delivers to its customers and provide the highest regard on the value of each individual. Muscle Flex believes it is its fiduciary duty to help in assisting all individuals attain a healthier lifestyle who have been disadvantaged one way or another by circumstances that were not of their choosing or control.

About Muscle Flex Inc. (www.MuscleFlexInc.com)
Muscle Flex Inc. is a leading edge fitness, health and lifestyle company that develops exciting brands and new products to market using direct response TV advertising and infomercials as well as cutting edge brand and image marketing through the creation of television media content for network and cable television distribution.

This press release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 and is subject to the Safe Harbor created by those sections. This material contains statements about expected future events and/or financial results that are forward-looking in nature and subject to risks and uncertainties. Such forward-looking statements by definition involve risks, uncertainties and other factors, which may cause the actual results, performance or achievements of Muscle Flex Inc. to be materially different from the statements made herein

Jim Cornette Fired From TNA After Fight With Vince Russo

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According to a report on The Sun website, Jim Cornette’s contract with Total Nonstop Action Wrestling was terminated after throwing one temper tantrum too many. Reportedly, he caused a major scene at the most recent Impact television taping during an argument with head writer Vince Russo.

Cornette directed his anger toward the former WCW World Heavyweight Champion during a production meeting calling for more focus on Eric Young on television.

“Everyone was in a production meeting with Russo running down the show, but Cornette went nuts screaming ‘why are we pushing Eric Young?’,” according to The Sun’s source. “Russo reacted calmly and said it wasn’t a big deal, but Cornette wouldn’t let it go and kept screaming about it, really causing a scene. He just wouldn’t stop. Even after the meeting broke, Cornette was walking around complaining to everyone who would listen.”

A few concerned co-workers went to management to voice their displeasure over their belief that Cornette had been acting unprofessionally. Apparently, this was “his latest refusal to be a pro,” so the organization decided to release him from his contract.

Similarly, Cornette was released by World Wrestling Entertainment in July 2005 after slapping current WWE star Santino Marella for breaking character and laughing at The Boogeyman during a live Ohio Valley Wrestling show.

“This wasn’t politics or anything to do with Jeff. It was purely a decision prompted by the same behaviour that got Jim fired in WWE,” the source said.

Jeff Hardy's MySpace & Twitter Pages Taken Down

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— In the wake of Jeff Hardy’s 9/11 arrest for drug trafficking, the former WWE superstar’s MySpace and Twitter pages have been taken down.  Jeff posted a message on his Twitter the day of the arrest assuring fans that he would tell his side of the story and make a statement “later,” but now that his primary outlet for speaking to his fans is gone, we’ll see if that ever happens.

— It’s also worth noting that the Twitter account of Beth Britt, Jeff Hardy’s fiance, is still active, all the content has been removed. It appears they have shut the accounts down due to the attention stemming from Hardy’s arrest.

— There were rumors over the weekend that Matt Hardy had been sent home by WWE management. After speaking with a source within WWE, we can confirm those rumors are false. Matt was backstage at Tuesday’s SmackDown tapings from Hamnilton, Ontario but was not used on television.

Jeff Hardy’s MySpace & Twitter Pages Taken Down

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— In the wake of Jeff Hardy’s 9/11 arrest for drug trafficking, the former WWE superstar’s MySpace and Twitter pages have been taken down.  Jeff posted a message on his Twitter the day of the arrest assuring fans that he would tell his side of the story and make a statement “later,” but now that his primary outlet for speaking to his fans is gone, we’ll see if that ever happens.

— It’s also worth noting that the Twitter account of Beth Britt, Jeff Hardy’s fiance, is still active, all the content has been removed. It appears they have shut the accounts down due to the attention stemming from Hardy’s arrest.

— There were rumors over the weekend that Matt Hardy had been sent home by WWE management. After speaking with a source within WWE, we can confirm those rumors are false. Matt was backstage at Tuesday’s SmackDown tapings from Hamnilton, Ontario but was not used on television.

WWE CEO Linda McMahon Steps Down To Run For U.S. Senate

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WWE has announced Linda McMahon is leaving her post as Chief Executive Officer to begin her senate campaign:

WWE’s Linda McMahon Resigns to Run for U.S. Senate

World Wrestling Entertainment, Inc. today announced that Linda McMahon has stepped down as Chief Executive Officer after announcing her candidacy for the United States Senate, representing the state of Connecticut. Vince McMahon assumes the duties of Chief Executive Officer in addition to his current position as WWE® Chairman. McMahon will be supported by the seasoned executive management team already in place and led by Chief Operating Officer and board member, Donna Goldsmith.

Notice how Linda says, “I’ve been in business for over 30 years. I was the CEO of a publicly-traded company that has created over 500 jobs right here in Connecticut” yet does not mention WWE by name. Let the distancing game begin!

Several mainstream media outlets are covering the story of Linda McMahon running for the United States Senate:

Associated Press | New York Times | Wall Street Journal | The Greenwich Post

Most of them are pretty neutral in the coverage, Politico.com says Linda will have a hard time escaping WWE’s marketing of sex and violence. Politico also includes a link to a YouTube video of Linda getting tombstoned by Kane on Raw from several years back, which you can see here.  That footage should make for some nice anti-Linda campaign videos.

Several Charges Against Kurt Angle Dropped, Assault Charge Still Pending

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TNA Champion Kurt Angle appeared in a Robinson Township, PA court on Tuesday morning and was found not guilty of harassing his ex-girlfriend, Trenesha Biggers (TNA Knockout Rhaka Khan). District Judge Carla Swearingen also dismissed charges of driving with a suspended license and posession of Human Growth Hormone (he had a valid prescription), which was inside his vehicle at the time of his arrest.

Biggers was present at the hearing but did not comment publicly afterward.

Angle still faces an assault charge against Biggers and will be back in court next month to defend himself. He maintains that he’s never physically harmed Biggers.

After leaving the courthouse, Angle spoke to the media and said, “I will continue to live my life by the law, as I always have.”  To watch video of Angle’s emotional comments to the media, visit <a href=”http://www.thepittsburghchannel.com/video/20925703/index.html” target=new><b>ThePittsburghChannel.com</b></a>.

Jeff Hardy Court Hearing Scheduled For 9/30

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Jeff Hardy’s first court hearing stemming from his 9/11 arrest for drug trafficking will take place on Wednesday morning, September 30th. Here is a summary of the charges brought against the former WWE superstar:

  • Felony possession of cocaine.
  • Felony drug trafficking of opium
  • Two counts of felony possession with intent to redistribute a Schedule III drug
  • Maintaining a dwelling for drug use and/or distribution (also a felony)
  • Misdemeanor possession of drug paraphernalia

It’s worth noting that the drug trafficking charges brought against Hardy are a result of the sheer quantity of drugs found at his home. Should Hardy be able to provide a legitimate prescription for some or all the painkillers found, those charges could be reduced or dropped entirely.

The day of his arrest, Hardy promised to make a statement regarding the situation, but since then his comments have been limited to thanking his fans for their support on Twitter.

Next Week's Raw Host, Hell In A Cell Matches Announced

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— So far, the top matches for WWE’s next Pay-Per-View event, Hell in a Cell, will be rematches from Breaking Point. On Raw, guest host Trish Stratus announced new WWE Champion John Cena will defend against Randy Orton. Also, Degeneration X’s will face Legacy’s Cody Rhodes and Ted DiBiase. Both matches will take place inside Hell in a Cell.

— Cedric the Entertainer will be the guest host for WWE Raw next Monday.

— The next 3-hour edition of WWE Monday Night RAW will take place on November 23rd in Hershey, Pennsylvania. Talent from all three WWE brands are expected to appear on the show

Next Week’s Raw Host, Hell In A Cell Matches Announced

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— So far, the top matches for WWE’s next Pay-Per-View event, Hell in a Cell, will be rematches from Breaking Point. On Raw, guest host Trish Stratus announced new WWE Champion John Cena will defend against Randy Orton. Also, Degeneration X’s will face Legacy’s Cody Rhodes and Ted DiBiase. Both matches will take place inside Hell in a Cell.

— Cedric the Entertainer will be the guest host for WWE Raw next Monday.

— The next 3-hour edition of WWE Monday Night RAW will take place on November 23rd in Hershey, Pennsylvania. Talent from all three WWE brands are expected to appear on the show

Ric Flair To Wrestle Hulk Hogan This November In Australia

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Last week, it was announced that Hulk Hogan and Eric Bischoff are planning a tour of Australia in November. “Hulkamania: Let the Battle Begin” will feature many of the top free agents in pro wrestling today performing on four shows.

Some of the names set to appear include former WWE superstars Ken Anderson, Umaga, Rikishi, Orlando Jordan, Gangrel, Val Venis and the Godfather. Former WWE developmental diva Lacy Von Eric is also booked to appear. Several of Hulk Hogan and Eric Bischoff’s friends are also rumored for the tour, including Diamond Dallas Page, Brutus Beefcake the Nasty Boys.

The biggest selling point, however, will be the opportunity to see two of the biggest legends in wrestling history returning to the ring to renew an old rivalry. It was rumored last week that Ric Flair was in negotiations to wrestle Hulk Hogan on at least one of the shows of the tour. According to PWInsider.com, a source close to Ric Flair has confirmed that the Nature Boy will indeed be coming out of retirement to wrestle Hulk Hogan on the tour.

It is unknown at this point how many times Hogan and Flair will wrestle on the four-show tour, however a chance to see Ric Flair “walk that aisle” once again and square off against Hulk Hogan is sure to draw fan interest down under.