Social media has been buzzing over the past few days with claims that Elon Musk is "heavily rumored" to be interested in purchasing WWE from TKO Group Holdings. However, there is currently no credible evidence supporting these claims.
What the Rumor Claims
Posts circulating on X, Facebook, Instagram, and Reddit allege that Musk is in "very early stage talks" to acquire WWE, often citing the company's approximately $9.3 billion enterprise value. Some speculation has centered on potential integration between WWE content and Musk's X platform.
However, none of these posts point to verifiable SEC filings, board actions, or on-the-record sources.
Why Skepticism Is Warranted
No credible media outlets have confirmed any bid or formal interest from Musk, and neither WWE, TKO Group, nor Endeavor have issued any statements on the matter. Even some of the viral accounts that helped spread the rumor have acknowledged there are no credible reports backing it up. Wrestling outlets amplifying the story have largely labeled it as unsubstantiated social media chatter, with some calling it "completely untrue."
It's worth noting that TKO denied similar sale rumors as recently as earlier this year.
WWE's Current Ownership
WWE is currently part of TKO Group Holdings, the Endeavor-controlled company formed through the 2023 merger of UFC and WWE. The deal valued the combined entity at roughly $9.3 billion.
Musk's only verified business connection to WWE involves content partnerships—his platform X has secured deals for exclusive short-form WWE content. While this demonstrates a working relationship between the companies, it falls far short of any ownership discussions.
Bottom Line
Until an SEC filing emerges, TKO or WWE issues an official statement, or a reputable financial outlet reports on an actual bid, the Musk-WWE acquisition talk should be treated as nothing more than rumor mill speculation.
