Eric Bischoff Analyzes WWE Talent’s Discontent with The Rock’s Creative Leeway

The Rock has received quite a bit of attention thanks to the fact that he has cut some non-PG promos in recent memory, especially online. This came after WWE sent out a memo reminding talent that they need to keep it clean. The story traveled all over the pro wrestling business, especially into Eric Bischoff’s line of sight.

Eric Bischoff is never short on opinions, and this is certainly the case yet again. Regarding reports of WWE talent’s discontent with The Rock’s promos, Bischoff suggested they may be exaggerated and emphasized the need for transparency in wrestling journalism.

The Backstory

I exclusively reported that a recent memo highlighted the mandate for talent to follow PG guidelines on TV and social media. Despite this, The Rock’s use of profanity, like in a recent promo, has raised questions among talent about double standards. They wonder why he’s allowed to curse while others aren’t.

I was told that the thinking among some talent, not the entire locker room, but SOME talent, is that “even if he is the big movie star, shouldn’t everyone play by the same rules? So he can curse and use that to get over, but everyone else is handcuffed?”

Eric Bischoff Weighs In

On the latest episode of Strictly Business, Eric Bischoff discussed various aspects of the wrestling business and WWE talent’s reported issues with The Rock’s promos. Bischoff expressed optimism about the wrestling industry’s overall state, citing its growing revenue and global appeal, particularly with WWE’s expanding reach and the excitement surrounding events like WrestleMania.

Regarding the state of the wrestling business, Bischoff emphasized the importance of revenue as the ultimate metric of success, highlighting WWE’s efforts in securing sponsorships and hosting premium live events like WrestleMania. While television ratings may raise questions, Bischoff noted the industry’s revenue growth and highlighted AEW’s collaboration with Warner Brothers Discovery as a positive development. He also cautioned against excessive violence and reliance on shock value, suggesting it could deter potential partners and advertisers.

On the topic of scripted promos and The Rock’s use of explicit language, Bischoff cautioned against overreliance on that vulgar shock value. He suggested that occasional use of explicit language could enhance storytelling but warned against its excessive use. Bischoff then speculated that WWE might be aiming to strike a balance between creative freedom and maintaining control over the product.

“They have [been entertaining], and I agree with you. I would love to see us get away from them [scripted promos]. When I say us, I don’t mean content-wise as much. It’s not like — I mean, the kind of language that we’re talking about, the kind of stuff that Rock has been saying, particularly in social media. Occasionally, appropriately done, can enhance the story or the moment and make it more interesting and feel more real and honest. Because that is how people talk. It’s how politicians talk, it’s how teachers talk. It’s how business executives talk. Maybe not in public, not when they’re on camera, but it is the conversation of our life across the board for the most part.”

“Not everybody, but for the most part. And sometimes, done judiciously and appropriately, yeah it can make things feel more real. It can have that kind of — I don’t want to say shock value because nobody is shocked. But it definitely makes you take notice when you hear something in terms of, you know, F-bombs or whatever that you wouldn’t normally hear on television. It gets your attention, that’s the purpose of it. But when it’s done too frequently, it then becomes boring. It becomes a crutch. That’s the best way to say it, it becomes a crutch. Much like blood and extreme violence, and jumping off a f**king ladder that the referee’s holding for you onto a plate of glass when there’s nobody around, just so you can say you did it… if that’s as far as you’re going to have to appeal to your audience and you rely upon that too much, it hurts the product overall. Because you’re relying on that, as opposed to great character and great story.”

WWE & Profanities

Cody Rhodes’ promo on WWE RAW this week included some notable profanities, and The American Nightmare delivered his lines like a champ. He had to answer back to The Rock’s profanity-filled rant, and now we will have to see what happens next.

Profanities can be valuable, if used correctly. AEW certainly saw the negative effects of dropping double-digit number of S-bombs in one two-hour show, and they have since toned things down greatly. Only time will tell if WWE will open up their roster to allow a bit more of an edge to their promos, but it’s really all about keeping a balance.

SEScoops will keep our eye on this story, and so much more, as we continue down the road to WrestleMania. You never know what will happen next, but we will be here with the headlines that you need.

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