Triple H has spoken about WWE‘s mainstream crossover appeal in the past. Recently, WWE secured two top names to appear for them in heavyweight boxing champion Tyson Fury and former UFC Heavyweight Champion Cain Velasquez.
“I also think it’s great for boxing and MMA. People forget that this is a global company, you talk about household names: Brock Lesnar, WWE Superstars are in many ways the biggest superstars athletically in sports out there because WWE kind of transcends language and nationalities,” Triple H said.
“It’s kind of the one true sport that is everywhere so the aspect of this that crosses all those boundaries with Cain Velasquez, even in places where MMA is not necessarily as big or boxing is sort of everywhere, it’s that crossover that makes the appeal for everybody. It benefits us and benefits them. To me, it’s awesome to bring in this level of talent. Tyson Fury is one of the greatest boxers ever; Cain Velasquez, his career in MMA kind of represents itself well. There’s nothing you can say.”
Transitioning To Pro Wrestling
Athletes from outside of wrestling have often transitioned into the world of the squared circle. Triple H has previously stated that the WWE Performance Center has become instrumental in how they help talent adjust and learn to become sports entertainers. He commented on the journey both Fury and Velasquez are on in the run-up to WWE Crown Jewel.
“It’s a funny thing, as I spoke with Cain Velasquez about a year, year and a half ago he came down to the Performance Center and saw what we did and got in the ring. And obviously from an athlete’s standpoint he was there but it was a question of him as an entertainer, what can he do? But, he has sort of reinvented himself over the last year and has shown that he can do more than just be the fighter.”
He continued, “Tyson Fury I think was born to be a sports entertainer who just ended up in boxing in a way because of his background. But if you look across boxing right now it is hard to find someone as entertaining, not only in promotions for fights, but actually in the fights. He is a consummate showman at all times. He is made for this and I can tell you just from the few times that I have seen him step into the ring already just doing what we do, it’s like a fish in the water. He is going to be awesome.”
Both Fury and Velasquez are scheduled to make their WWE debuts at WWE Crown Jewel on October 31st. Fury will face off against Braun Strowman. Velasquez, meanwhile, will compete against Brock Lesnar for the WWE Championship.
H/T to Wrestling Inc. for the transcription.