The Usos are still meant to be heels on WWE television, according to a new report, even as fans have cheered Jimmy and Jey Uso loudly during recent appearances. The wrinkle is a familiar one for wrestling: the crowd is treating the brothers like babyfaces, but the company reportedly has not changed how it sees them.
The update was noted on Wrestling Observer Radio, which indicated that The Usos are still positioned as heels right now.
The question has picked up steam because of who The Usos have been standing next to. Their recent entanglement with Jacob Fatu in the Bloodline story has muddied the water, since Fatu has been booked near the top of cards as a heel challenger through 2026.
Crowd Reactions Versus WWE’s Plans
This is not the first time WWE has had to weigh how fans respond to The Usos against its own booking. The promotion previously scrapped a new theme song for the duo following a Madison Square Garden crowd reaction, a reminder that live audiences can steer these things.
The Usos have a long history inside the Bloodline saga, having turned on and reunited with family members multiple times since 2020. Their alignment has flipped abruptly before, and WWE has typically signaled those shifts clearly on television when they happen.
At SummerSlam 2026 a 6-man tag match is set to take place pairing The Usos and Fatu against LA Knight, Solo Sikoa, and Royce Keys.
Whatever the case, crowd reactions can eventually influence how WWE presents its stars. For the moment, the report suggests the company is sticking with The Usos as heels, and their next televised direction should make the long-term plan clearer.
