Adam Copeland has revealed the embarrassing moment that led him on a new journey of entrepreneurship and the creation of Pure Plank.
The former world champion has been very open about the physical challenges he faced on his road to an in-ring return in 2020. Copeland who had been away from the ring for almost a decade had changed his workout routine after becoming a father. The 51-year-old had to work extremely hard to get back into the ring shape.
One of the things he has credited with helping him get his core body strength to the desired level is planks. Though during a recent interview with Forbs, Adam Copeland revealed that even doing that was a huge challenge for him. In the beginning, he couldn’t even hold his position for 30 seconds:
“(When) I started planking, I couldn’t even hold a plank for 30 seconds and it was embarrassing. I’m supposed to be a high-level athlete and I couldn’t hold a plank for even a minute.”
That’s How Pure Plank Came To Be: Adam Copeland
Copeland mentioned how having infants in the family meant he couldn’t count on having a regular workout routine. He had to get whatever exercise possible when his kids were napping and that led to him developing a little bit of a dad bod.
When he started putting the focus back on his physical well-being, planks helped the wrestling veteran get into the best shape of his life. It got him to a point where even his best friend Christian Cage was amazed. This is when the two friends got the idea of creating a product that can help anyone obtain the same results they got:
“I felt there had to be a way to put people in the proper position right away and give them a better opportunity to hold the exercise without having to readjust; that’s where the idea for the handles came in—and that’s how Pure Plank came to be.”
Pure Plank is designed to not only help achieve the perfect plank posture every time but it can also be used for full body workouts. You can check out the product here.