Roman Reigns Explains How WWE Content Could Change with Raw’s Move to Netflix

Former WWE Undisputed Champion Roman Reigns recently reunited with WWE Hall of Famer Paul Heyman for a non-WWE appearance. ‘The Tribal Chief’ joined Heyman on-stage for Bloomberg Power Players New York and discussed WWE’s flagship show, Monday Night Raw finding a new home on Netflix, starting January 6th, 2025. Roman Reigns said that Raw airing on Netflix is the biggest deal of all time.

“I think this is the biggest deal of all-time, to be honest.”

– Roman Reigns on WWE’s deal with Netflix

The former WWE Undisputed Champion feels that after leading the live television for decades, the show moving to the streaming network is a huge milestone and a great opportunity to showcase their product. He said:

“… But the thing that changes the whole landscape for us is that we’ve been on linear television for decades now, and we’ve been the leader of that episodically. So, to take our program and to put it on a streaming network like Netflix, it’s just unheard of.

To go all the way back through our history to see where we are now and the growth that we’ve had really since 2020, when the world was upside down has just really been amazing. So it’s a big opportunity for us to not only showcase our product, but just what we’ve mastered with live television.”

– Roman Reigns

Roman Reigns enjoys challenges of PG content

Reigns also shared his thoughts on WWE potentially leaning into edgier content on Netflix. The 39-year-old wasn’t in favor of WWE going beyond PG limits with its move to Netflix. He noted that while WWE made a reputation of edgier content back in the day, he enjoys the challenges that comes with PG rating. He said:

“If we allow Paul to do Hall of Fame speeches non-stop, we’ll definitely push that envelope. But for me, I don’t know. I have always enjoyed the challenges of being PG and no offense to our predecessors and the people who came before us and the ratings that they revolved around, but to me, it’s a, it’s more challenging to be able to tell these stories. It also allows you a broader audience to connect to which I just really feel like. It’s always the goal.”

– Roman Reigns

He believes that there will be a room for experimenting but reckoned that WWE should stick to its core values and morals. He added:

“We want to reach as many people as possible. And I think there’s a fine limit to when you can cross that threshold where you push people off from the product. So I think there’s a nice, there’s going to be a nice little range there that we can play with. And, push the envelope in certain senses. But I think we need to stick to our values and the morals that we’ve set in place in the culture that we have now.”

– Roman Reigns

Raw will join Netflix in January next year and the agreement between the two parties spans ten years and exceeds $5 billion. The exclusive hosting of Raw on Netflix will begin in the U.S., Canada, U.K., and Latin America, with additional territories to be added eventually.

Netflix is set to become the home for all WWE shows and specials outside the U.S., including Raw, SmackDown, NXT, and Premium Live Events such as WrestleMania, SummerSlam, and Royal Rumble. WWE’s documentaries, original series, and the forthcoming projects will also be made available on Netflix internationally starting next year.

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